Pujya Swamiji explains the difference between the purity vs the cleanliness of Ganga

About: 
At the first annual BRiP Student's Ganga River Basin Conference in IIT Kanpur (4-5th Nov 2011) H.H. Pujya Swami Chidanand Saraswatiji explains that the purity and piety are the very nature of Mother Ganga and remain untainted. The cleanliness of her life-giving waters, however, have become polluted and exploited by us and that is what we must work to abate and restore. He inspires students that we must work from Ground Plan to Grand Plans, joining hands and bridging gaps with the Clean Ganga initiatives that are being undertaken by the Government of India, big companies, institutions and organizations.
Embed Video: 
See video